I’m Natasha Sokol, a strategic creative with in-depth professional experience in creative direction, brand identity development, integrated 360 brand marketing strategies, social-first innovation, and brand-building for the purpose of driving brand equity and business performance.

My expertise lies in strategic and creative storytelling for industry-leading global conglomerates who aim to remain at the forefront of innovation, culture, community, and growth as well as small startups aiming to carve out distinctive, profitable, industry-disrupting identities. I work with brands to achieve the goal of reaching their purpose-driven strategic creative potential through brand entertainment, awareness and consumer engagement. Previous work includes World of Dance, Estée Lauder Companies, Loreal, and WHP Global.